Musli (Chlorophytum borivilianum) is a traditionally used herb for its benefits in male sexual and general health. In the recent past, the herb has attained much commercial significance, both in domestic and international markets. Chlorophytum borivilianum or Shweta Musli, popularly known as Safed Musli is an important herb in the Ayurvedic Materia Medica. The root tuber of this small, annual herb is used for its versatile Shukrala (beneficial effect on male sexual health), Rasayana (adaptogenic activity), and Balya (general health tonic) properties. This herb has been in wide clinical and cultural use for its benefits in male sexual health. Owing to its marked clinical results, Musli is being promoted as herbal Viagra. Experimental studies reaffirm its role in sexual behavior, spermatogenic activity, immunomodulatory activity, anti-stress and anti-oxidant activities. Clinical trials also confirm its positive impact on sexual behavior, sperm count, and so on. Musli was normally procured in jungles, but has now begun to be cultivated; it has usage as an adaptogenic compound and aphrodisiac and is sometimes referred to as White Gold due to the coloration, or lack thereof, or its roots which are seen as the main active component. Safed Musli has a high saponin and polysaccharide content. Safed Musli is in the Rasayana class of vitality and longevity promoting herbs, touted to also be an aphrodisiac as well as a tonic (aid) for diabetes, inflammation, and used to intentionally increase body immunity. It has some reported usage postpartum in part due to preventing depression and acting as a galactogogue (milk production enhancer).